Frequently Asked Questions

When you work with Biointel, you work directly with a senior-level marketing professional with 25 years of healthcare experience. There are no junior handoffs, no layers of account management, and no disconnect between strategy and execution.

Without the overhead of a traditional agency—no large staff, no unnecessary departments, no inflated costs—you’re paying only for the marketing and copywriting services that move your business forward.

Most importantly, I’m accountable for the work from start to finish. That means faster decisions, clearer communication, and work that stays aligned with your objectives at every stage.

In short, you get agency-level thinking without agency-level complexity or cost.

My ability to translate complex healthcare and technical information into clear, compelling language that resonates with different audiences.

In healthcare marketing, that often means speaking to physicians, administrators, and patients—all of whom need different things from the same message. I bridge that gap so your marketing is not only accurate, but also accessible, persuasive, and effective.

I’ve worked with organizations of all sizes, from small businesses to the Fortune 500. With Biointel, I focus exclusively on healthcare.

That includes medical device, equipment, and technology companies, as well as hospitals, clinics, ASCs, distributors, physician groups, and startups. If your business operates in healthcare, there’s a strong chance I can add value.

Over the course of my 25+ year career, I’ve worked with a wide range of organizations across healthcare, medtech, technology, legal, education, and media.

Healthcare clients have included hospitals, health systems, and physician practices such as Mercy Hospitals/Catholic Health Partners, Invision 2020, Johnson Memorial Health Services, and Samaritan Healthcare.

My medtech experience includes companies such as Haag-Streit International, Reichert Technologies, Topcon, Reliance Medical Products, Ziemer Surgical Lasers, Regenereyes, and Möller Microsurgical.

I’ve also worked with organizations like LexisNexis, the Cincinnati Bar Association, the University of Cincinnati, and media outlets such as the Cincinnati Business Courier, Cincinnati Enquirer, Catholic Telegraph, public radio stations in Austin and Cincinnati, Review of Optometry, and Review of Ophthalmology.

If your organization operates in healthcare, medtech, or another complex B2B category, I can get up to speed quickly and contribute meaningful strategic and creative value.

I believe the best work comes from clear communication and collaboration. I involve clients at key points throughout the process to keep everything aligned, on track, and on budget.

Your input starts with a brief that guides the project and continues through drafts, prototypes, rough cuts, production stages, and final delivery. We’ll define these milestones upfront, so you know exactly when and how you’ll be involved.

This approach ensures there are no surprises—just steady progress toward a result we’re both confident in.

Absolutely. I work comfortably with internal teams, as well as external partners, vendors, and consultants. Collaboration is a core part of how I operate.

Over the course of my career, I’ve supported marketing, R&D, sales, HR, and executive leadership teams. I’ve also worked alongside a wide range of external partners, including research firms, developers, designers, and production teams.

Depending on your needs, I can integrate seamlessly into your existing structure or take a more active role in guiding the work. Either way, the goal is the same—aligned teams and stronger results.

My goal is to make sure we never get to that point. I build in regular check-ins and feedback loops throughout the process so we stay aligned and can adjust early if needed.

If we do reach an impasse—which is rare—I’ll propose a fair kill fee based on the project’s level of completion.

I make websites more effective by aligning them with your business objectives and improving how they attract, engage, and convert the right audience.

The goal is measurable improvement in how your marketing performs—whether that’s increased engagement, stronger lead generation, higher conversion rates, or better overall efficiency.

Project work is my preferred model. For ongoing needs—reporting, maintenance, or consulting, we can agree on a monthly retainer.

Projects are quoted upfront. I work efficiently, leveraging AI tools and years of experience to quickly get up to speed on healthcare and technology topics.

Curious? Just send over the details, and I’ll get back to you with a quote.

If you have questions, feel free to reach out via my contact page or call me at +1 (513) 967-5848.

AI is essential—but it never replaces judgment.

I use it to reduce research time, analyze markets, build scenarios, organize notes, and streamline workflows.

I generally don’t use AI for writing—but if I do, I’ll be transparent about it.